It’s not a scam, not a glitch; it’s the government’s brand-new indigenous Cell Broadcast System. No action needed, but here’s why it matters: in real emergencies (floods, earthquakes, cyclones), you’ll get instant, location-specific alerts; even if your internet’s down or you’re out of network range. Built by DOT and NDMA, it’s designed to save lives by reaching everyone, in local language, at lightning speed. For job aspirants: this kind of innovation is what future UPSC and state PSC exams will care about; tech + governance + public safety. Stay informed. It’s not just a notification; it’s a safety net.