until it matters. Starting October 1, banks nationwide must display interest rates on their websites by 10:10 am every business day; no exceptions. That includes bulk deposits, which often get special treatment behind closed doors. More importantly, banks can no longer play favorites; same deposit amount, same date? Same rate, no matter which branch you walk into. This isn’t about boosting FD returns (those still depend on market conditions), but about fairness and clarity. If you’ve ever felt like banks were hiding the best deals from smaller depositors, this rule change is the RBI’s silent win for transparency. Smart move; and one you should keep in your pocket next time you shop for a fixed deposit.